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Digital Marketing Manager

  • Experience5+ Years
  • Employment typeFull-Time
  • Salary₹3–7 LPA
  • Work modeWork from office
  • Office timing10 AM to 6 PM

This is a work-from-office job in Lucknow. There is no work from home or remote option. Please apply only if you can come to our office every working day.

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Job description

We are looking for an experienced Digital Marketing Manager with 5+ years of experience in performance marketing and digital advertising. The ideal candidate should have strong hands-on experience managing paid campaigns, analytics, tracking, audience targeting, SEO/AEO, and performance measurement.

Key responsibilities & requirements

The candidate should have strong practical knowledge and experience in:

  • Google Ads
  • Google My Business
  • LinkedIn Ads
  • Hotstar Ads
  • SEO (Search Engine Optimization)
  • AEO (Answer Engine Optimization)
  • Google Analytics / GA4
  • Google Tag Manager
  • Custom Audiences & Lookalike Audiences
  • Meta Pixel & Conversion API
  • Performance marketing and campaign optimization
  • Tracking, attribution and conversion measurement
  • Analyzing campaign performance and ROI

Performance metrics & analytics

The candidate should be comfortable working with and understanding key marketing metrics, including:

  • CACCustomer Acquisition Cost
  • LTVCustomer Lifetime Value
  • ROASReturn on Ad Spend
  • ROIReturn on Investment
  • Custom performance metrics and custom metric formulas
  • Campaign-level and channel-level performance analysis

Ideal candidate

  • 5+ years of experience in digital/performance marketing
  • Strong hands-on experience with paid advertising platforms
  • Able to independently set up, track, analyze and optimize campaigns
  • Strong understanding of analytics, conversion tracking and attribution
  • Comfortable working with marketing data and creating performance-based insights
  • Data-driven approach to decision making
  • Able to measure marketing performance against business objectives

Office address & timing

Office address
3/245, Vijayant Khand
Gomti Nagar, Lucknow 226010
Uttar Pradesh, India
Behind Chandan Hospital
Office timing

10 AM to 6 PM

Work from office only. No work from home or remote.

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